Jon!
You know what I love about marketing? That you’re here. You took a chance and scanned that code.
Marketing demands rebellion, even in small acts. You can’t break the rules in accounting or you’ll Enron yourself. Law? Well, you could if you’re like Saul, but then breaking bad isn’t quite my game.
But marketing? Show me the status quo and I’ll show you where I won’t be playing. I’m not saying that every rule must be broken, but a healthy disdain for what “everyone else is doing” is a must.
Disclosure time. I’m not applying for the full-time, Head of Marketing position as advertised. What I am doing is pitching you on me and the idea of me as a fractional Head of Marketing. Full brain horsepower. Less than full HoM cost.
So if you’re still with me, have a look at the video.
If not, here’s your escape button (get me outta here).
Here’s the TLDR on me, Steve Pieroway (LinkedIn, Substack), in the event you don’t check anything else out:
- executive & minority shareholder in Calgary-based B2B tech company (16 years) that sold in 2019 (best & worst thing in my professional life)
- helped double MRR over a 5 year period (harder than expected in a mature market)
- believe value and trust are the only true moats in B2B tech (here’s a report I wrote on trust in tech)
- starting bjj at 50 is one of the hardest things I’ve ever done (fatherhood? joke. master’s thesis on relationship marketing? piece of cake. bjj? every roll kills me)
- I love fat biking with my dog Nelson
If your search for a full-time HoM doesn’t pan out like you’d hoped, and you’re up for a conversation over a great Americano, then call or drop me a text at 403.607.7637. (Who am I kidding, I also respond to emails steve@benevolentmarketing.com)
If you absolutely need a full-time Head of Marketing, no hard feelings. All the best growing PaintScout. I’ll be cheering for you (and thinking of ways we might be able to work together).
